Iconic villas
for creator-athletes.

We rent a villa during the week of a major endurance event and bring together a small group of creator-athletes to live, train, create, and race—with the support of a few brands we genuinely love.

001
The house

A private villa near the start line. Ten selected creator-athletes, coach, chef, film crew — one race week under one roof.

002
The story

A small film and photo team lives in the house with the athletes. They capture the real week — early runs, long lunches, race day, the celebration.

003
The race

An iconic marathon, ironman, hyrox or race. We handle logistics, kit, race entries, recovery and rituals — you focus on the story.

004
The brands

A few partners who sponsor the villa. They live the week with us and show up in the story naturally, without scripts or forced placements.

Upcoming content houses

The scheduled Sprinta retreats.

For creators

You bring your aura. We produce the week.

One application. If you are selected, everything else — flights, villa, race entry, coach, chef, film crew — is on us and the sponsors.

  • Race entry, villa, meals, coach and mentor covered
  • Film & photos support
  • One-to-one with performance mentor + nutritionist
  • A crew of peers you actually want to be around
For brands

Your brand, brought to life during race week.

Sponsor a house. Real athletes, a real race week, your product lived in — not stuck on top. We produce everything.

  • One brand per category, per house
  • Full content pack — paid & organic rights included
  • On-site presence for the full race week
  • Native distribution across the crew's channels

FAQ

Frequently asked.

You take your training seriously and tell that story publicly — running, hyrox, triathlon, longevity, open water. It's less about follower count, more about voice, craft and consistency.